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Consumer trends

Mintel’s most innovative food and drink of 2024: Part II – Bakery, dairy, ready meals, and more

Mintel’s most innovative food and drink of 2024: Part II – Bakery, dairy, ready meals, and more

16 May 2024

The Mintel Most Innovative Food and Drink 2024 showcase features eleven novel products that stand out as particularly disruptive and compelling. In part II of this roundup, we explore the most innovative bakery, dairy, meals and meal components, pet fo...

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Mintel’s most innovative food and drink of 2024: Part I – Snacks and beverages

Mintel’s most innovative food and drink of 2024: Part I – Snacks and beverages

15 May 2024

Despite stalled new product development and a challenging market for food and drinks brands, many creative and disruptive new products have hit the shelves around the world. Mintel analysts have picked the most innovative snacks and beverages.

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AI is ‘already changing the food landscape every day’

AI is ‘already changing the food landscape every day’

14 May 2024

The future of food is less processed and more sustainable, and consumers will want products that positively contribute to their wellbeing. Artificial intelligence (AI) will have a role in this, and companies can leverage it.

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Gatorade turns on the tap, introducing alkaline water to its latest product offerings

Gatorade turns on the tap, introducing alkaline water to its latest product offerings

10 May 2024

PepsiCo’s Gatorade has diversified its product portfolio, launching unflavoured alkaline water and energy drink mixes.

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Health and environmental food trends boost umami presence

Health and environmental food trends boost umami presence

9 May 2024

Plant-based products, lower salt formulations, and snacking options resonate with manufacturers looking to enhance umami flavour profiles in their offerings.

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Magnum targets ice cream lovers’ moods with new flavours

Magnum targets ice cream lovers’ moods with new flavours

2 May 2024

Unilever-owned Magnum has released a suite of “mood-inspired flavours” as the 2024 ice cream season kicks off. The offerings, marketed as the Magnum Pleasure Express, are Magnum's first foray into the “mood-food” category.

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Children’s food and drink claims centre on health and wellness

Children’s food and drink claims centre on health and wellness

1 May 2024

A new report by HealthFocus International shows parents are at the forefront of health and wellness trends, leading the way for packaging claims on children’s products.

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The UK considers new food labelling requirements

The UK considers new food labelling requirements

29 Apr 2024

The UK government is carrying out a consultation on “fairer and clearer” food labelling designed to provide transparency to consumers and support farmers by recognising their products.

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Red yeast rice: Japan recalls supplements after investigation into deaths

Red yeast rice: Japan recalls supplements after investigation into deaths

25 Apr 2024

Red yeast rice supplements from Kobayashi Pharmaceutical were recalled over their potential link to kidney disease following five deaths and approximately 240 hospitalisations.

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Shifting global consumer sentiment drives non-plastic packaging innovation

Shifting global consumer sentiment drives non-plastic packaging innovation

24 Apr 2024

Consumer attitudes towards packaging are rapidly changing around the world, causing brands to respond with increasing claims of ‘eco-friendly packaging’.

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The eight global food trends shaping the future of dining

The eight global food trends shaping the future of dining

23 Apr 2024

Unilever’s Future Menu Trend 2024 report identifies the global food trends shaping the food service industry, providing insights into changing consumer preferences that could provide inspiration for packaged food and drink brands.

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Ultra-processed foods are the top concern among US consumers, study reveals

Ultra-processed foods are the top concern among US consumers, study reveals

15 Apr 2024

New data from HealthFocus International shows that ultra-processed foods (UPFs) are the number one food concern for US consumers, ahead of saturated fats and sugar.

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